Body
I never thought I'd be writing a post like this.
Four months ago I was doing like 3k months and genuinely wondering if I should just get a job again. Now I'm at 40k and it's because I stopped doing everything manually and actually had a strategy.
The breakthrough wasn't just using AI. It was speed + volume of ads
But also, and I want to be clear about this, it's not just pumping out slop either. Volume without strategy doesnt work. You'll burn money faster, that's all.
The actual game is volume + strategy.
Here's the tactical stuff that actually changed things for me.
Stop opening Ads Manager. Seriously. Don't touch it. Let AI build the campaigns, structure the ad sets, deploy the creative, all of it. You clicking around in there is just you being slow. Same with Canva, close it. You're not a designer, stop pretending you have taste, let AI make the variants. Also chat with ai about whats working and whats not - insights are everything
Clone your competitors. (This is the fastest path to profit) Find the brands in your space running static ads that have been up for 60+ days, and have AI rebuild them with your offer and angle. someone already paid to figure it out.
Start with statics. They're easiest, cheapest, fastest to iterate. 15-20 a week, different hooks, product shots, lifestyle, whatever. Run them a week, kill the losers, have AI make variants of the winners. Then do it again.
Once you actually crack the offer, meaning you've found messaging that consistently work and you know your angle, then move to UGC. UGC is expensive to iterate on and if you don't know your hook yet you're just making expensive mistakes in a different format. Statics teach you the hook. UGC scales it.
That's really it. Way more volume than you're probably doing, actual thinking about hooks and retention from data, and letting AI do the parts you shouldn't be touching anyway.
Good luck to you all, just know it's possible. KEEP GOING. it doesn't happen overnight.
Top comments (7)